New ID interiors design stunning show homes for London luxury Riverside development in Tower Bridge, Landmark Place

November 2018 – New ID Living has designed two luxury show apartments for an exciting new central London development by Barratt London, Landmark Place, overlooking the River Thames near Tower Bridge. The high-end properties situated within the luxury riverside development have been finished to the finest standards, and have been expertly dressed by New ID using their Designer Collection that features Kelly Hoppen London furniture and accessories.

Speaking on the design, New ID’s lead interior designer on the project, Kiran Mudhar, said: “The goal when creating the interiors for these two spectacular apartments was to create something aspirational that reflected the high calibre of this development and its desirable location.”

The impressive facilities and features of Landmark Place have been elegantly designed to support and complement the residents’ lifestyles, and include a private Residents’ Club, spa, swimming pool, state-of-the-art fitness suite, and 24-hour concierge.

“The ultra-high-specification homes have been furnished to an exceptional standard, with core pieces of luxe furniture and accessories from Kelly Hoppen London.” Says Kiran. “To complement the aesthetic of the building, the decor features a mix of classic and contemporary pieces, and we opted for a neutral palette featuring crisp whites, warm taupe’s, and touches of chic matt black, incorporating a combination of rich, sumptuous textures to offer contrast.“

Overlooking the River Thames by Tower Bridge, Landmark Place holds an unparalleled position in the City of London, and New ID have included some unique pieces to honour this. “To replicate the skyline indoors, we included some fantastic artwork featuring landmarks such as Tower Bridge and the London Eye, and positioned them exactly where they would be if you were looking through the wall!” says Kiran.


About Landmark Place

Landmark Place sits along the bank of the River Thames, on the very site of the first London settlement where London began almost two thousand years ago.

Founded by the Romans in AD43, Londinium became the capital of Roman Britannia. Ports bustled with ships bringing luxury goods from the furthest corners of the Empire, catering to the sophisticated tastes of its cosmopolitan citizens.

Today, London is a global city, alive with culture and commerce – a timeless atmosphere those first residents would surely still recognise.

This spectacular development includes 165 one-bed suites, one, two and three-bed apartments and penthouses. Positioned on the northern bank of the River Thames, the prime location of Landmark Place neighbours the Tower of London and Tower Bridge.

Landmark Place benefits from superb transport links. Walk to Tower Hill in just 7 minutes for the Underground Circle and District Lines and walk to Bank in 12 minutes for Underground links to the Central, Northern and Waterloo & City lines.


Note to editors:

The show homes by New ID are open seven days a week, and you can contact the Sales Team at Barratt London today to arrange a private viewing and discover the ultimate City lifestyle in an iconic riverside location.

For press enquiries, please contact

Zoe Hartidge

About the author

Zoe Hartidge

I have worked in the industry for over 20 years, since completing my degree in Surface Pattern and Printed Textile design. I joined New ID in 2006 as an Interior Designer...
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