I joined the New ID team early in 2012 specifically briefed with the task of increasing show home and furniture packaging market share. It represented a departure from our traditional routes to market, having previously worked within the new homes development sector for over 25 years, rather than within the interior design industry.
I began my career in the mid 80’s in estate agency, from there I progressed into new homes, initially specialising in part exchange and then progressing through the ranks to sales management and then onto sales & marketing director with a number of the UK’s leading developers.
I am also an affiliated professional of The Chartered Institute of Marketing
My enthusiasm and passion for the property industry is second to none and I have been a valued reference for New ID as the company has ventured into new marketing initiatives and expanded their ever growing client portfolio, I have also given the business an alternative view point, having been the other side of the fence, often allowing us a better understanding of our developer clients requirements and motivations.
I am enjoying the fresh challenges of working within the interior design sector, obviously my many contacts in the property industry ensure that I am never far from people and companies I have worked with over many years but I also relish meeting new people and forging new working relationships.
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