Penthouse Apartment at 243, Ealing Road, Alperton
New i.d Interiors were commissioned by joint venture partners Network Living and Hill to design and furnish a penthouse apartment at this prestigious development.
The development comprises one 14 storey building with 6 other lower rise buildings in a Canalside setting. The development is beautifully situated only half a mile from Hanger Lane with access to Central and West London via the A40 and A406.
Other amenities are provided such as balconies to every apartment and underground parking.
The brief given to Zoe Hartridge the lead designer for the project was that the apartment should have a luxurious and a contemporary feel that would appeal to young professional high earners.
Zoe said “We had to produce a sophisticated look that gave a feeling of comfort and style. We selected an accent colour of aubergine as we felt that this give an affluent feel and would appeal to the target market given.
Angela Barry Sales Manager of Network Living said “ New i.d have exceeded our expectations once again with a superb scheme that was delivered, installed and dressed out in under 2 weeks. The time scale was of paramount importance so we could get the property on the market as soon as possible even with this time constraint the quality of the design and workmanship was excellent”
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